Nike deal only part of NBA licensing story - New York Business Journal
THE POWER OF PARTNERSHIPS — NIKE & MICHAEL JORDAN | by Centuro Global | Medium
Nike Looks to the NBA for Salvation | The Motley Fool
Kyrie Irving issues message to Nike after £9million deal scrapped | NBA | Sport | Express.co.uk
Nike Announces 8-Year Partnership as Official Uniform Provider of the NBA | SLAM
Nike replaces Adidas as maker of NBA uniforms, signs 8-year deal
Nike signs reported 8-year, $1 billion deal with NBA for licensing rights - CBSSports.com
What the Nike Deal Means for the Future of NBA Style | GQ
NBA signs 8-year apparel deal with Nike - ESPN
Nike Wins Deal to Outfit NBA - WSJ
Nike Had Conditions Before Giving Rookie Michael Jordan A Contract: Either Be NBA Rookie Of The Year, Or Average 20 PPG, Or Be An All-Star, Or Sell $4M Worth Shoes In A
Did Nike overpay for the NBA apparel contract? | Fortune